Marketing Specialist
Department
Marketing
Location
California
Type
Full Time
Posted
20 Jan 2025
Job Description
DTA Mind is looking for a Marketing Specialist to join our marketing team and help drive awareness and pipeline for our AI workflow platform. You’ll execute across channels — content, email, social, and events — with a bias for speed and experimentation.
Job Responsibilities
Execute multi-channel campaigns — Plan and run campaigns across email, social media, paid ads, and content marketing.
Create compelling content — Write blog posts, case studies, landing pages, and email sequences that convert.
Analyze and optimize — Track performance metrics and continuously optimize campaigns based on data.
Support product launches — Help coordinate go-to-market launches for new features and releases.
Qualifications
3+ years of B2B marketing experience — Track record of executing campaigns that drive measurable pipeline.
Strong writer — You can write clearly and compellingly across different formats and audiences.
Data literacy — Comfortable with marketing analytics tools and making decisions based on performance data.
Bonus Points
- Experience marketing AI or automation products
- Familiarity with SEO and content strategy
- Experience with marketing automation tools (HubSpot, Mailchimp, etc.)
Other Benefits
- Salary: $80K–$100K base + equity
- Hybrid — 3 days in California office
- Health, dental, and vision
- Quarterly team off-sites
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